Marketing, Public Relations & Sales Resources

Learn how to rethink the 4P's of marketing for your business in the COVID-19 era so you can grow into this "new normal" instead of focusing on simply surviving.

Building a brand identity can help minority entrepreneurs refine their vision and increase sales.

If you’re struggling to shift from offline to online with your events, here’s what you need to know about getting started with virtual events.

We recruited 10 small business experts to give their advice on how to successfully drive website traffic during Small Business Saturday. 

Learn formats and strategies for tackling an infographic’s writing and development so that your customers can move forward with a purchase. Read more

How you can use PR during the coronavirus pandemic to drive leads and bring in sales

The pandemic has shifted online shopping behavior. Our experts looked at the 2020 holiday predictions and give you advice on how to have the best socially distanced Q4.

Access the on-demand educational, informative, and inspiring sessions that took place during the National Small Business Week Virtual Summit, hosted by the SBA and SCORE. Read more

Using visuals can take your business plan to the next level. Discover how infographics can upgrade your business plan!

¿Sabe qué está haciendo con el marketing de su pequeña empresa? Siga leyendo y descubra cómo escribir un plan de marketing respondiendo a cinco simples preguntas.

Any business can take advantage of a customer loyalty program. Here's how to expand your brand's reach and improve customer retention.

Email marketing still promises to deliver the highest ROI of all marketing channels. Learn how you can leverage this powerful marketing tool.